one-derland workshop

project overview

What we did: In a world filled with AI, true originality is rare, so instead of sending a holiday card this season, Team One created the One-derland Workshop: an enchanted winter wonderland celebrating the greatest original thinkers of all, children. Using our custom AI workflow, we turned children’s drawings into short films, audio stories, and 3D-printed sculptures. The drawings came to life on the One-derland Workshop website, and each sculpture was delivered home for the holidays in a bespoke black box package with a QR code linking to a personalized message. The result: The One-derland Workshop was a resounding success. The project was featured in multiple publications, including LBB and Ad Age, and won 3 ADDY awards. But the greatest result was the smiles it put on children’s faces across the country.

project type

AI Craft & Innovation

year

2026

my role

Creative Director

client

Team One